


From Sod Farm to Local Icon
Before there were Grass Pad grass seed suppliers across Kansas City and Omaha, there was just an old barn, a sod farm, and a simple plan: help folks grow better grass. Uncle’s secret?
The best seed out there, the right care, and a program so simple it became “Idiot Proof.”
Decades later, that same spirit lives on. We’re still family owned, proudly local, and still have grass on our minds and dirt on our shoes. Here’s how we grew into the Grass Pad you know and love today.
From Sod Farm to Local Icon
Before there were Grass Pad grass seed suppliers across Kansas City and Omaha, there was just an old barn, a sod farm, and a simple plan: help folks grow better grass. Uncle’s secret?
The best seed out there, the right care, and a program so simple it became “Idiot Proof.”
Decades later, that same spirit lives on. We’re still family owned, proudly local, and still have grass on our minds and dirt on our shoes. Here’s how we grew into the Grass Pad you know and love today.
It All Started with a Sod Farm
The first Grass Pad sprouted on a 700-acre sod farm in Farley, Missouri—no phone, no running water, just two light bulbs and a dairy barn.
People drove for miles to find the gravel road, the old barn, and the 700 acres of lush green sod. Uncle had the program to grow the finest sod: “Imitate nature! Plant the finest seed. Feed it. Prevent crabgrass and weeds.”
Customers wanted to know his secret. How did Uncle keep his sod so lush and green? They said, “Tell us the secret so we can make our lawns lush, thick, and green like your sod farm.”
“Uncle, write down that idiot proof lawn care program. Put it on a yellow sheet so it won’t get lost.” Now people knew Uncle’s secret. They drove for miles down a gravel road to buy the finest Grass Pad seed and Uncle’s Idiot Proof Lawn Care Program.
The Loveland Lawns Legacy
It started in the big white seed warehouse on “F” street in Omaha, Nebraska. The one with the big red letters: “LOVELAND-SOD-SEED-FERTILIZER.” Before the Kellogg’s plant, before the big box stores, there was a little green house on F street where they sold grass seed and fertilizer from the garage.
People came for miles to talk to Joe and Ada and learn the Loveland secret. How did Loveland Lawns grow grass so lush and green? They moved to the big new warehouse. Box cars and semi-trucks all to keep Omaha green. More new fertilizer, more new grass seeds, all piled high. The latest in turf grass science for Omaha. Homeowners, lawn services, parks, and golf courses all drove out to the Loveland Warehouse.
As pioneers in the Turf Grass Industry, Loveland helped plant the seed for the:
- Turf Department of the University of Nebraska
- The American Sod Producers Association
- The Nebraska Golf Course Superintendents
- The National Lawn and Garden Distributors Association
Still Growing, Still Local
Over the years, Grass Pad has grown as a grass seed supplier to 5 locations surrounding the Kansas City metro area and our original Loveland Lawns Grass Pad location in Omaha, Nebraska. The new mantra in the garden center industry is about going upscale to high-profit gift shops and wine coolers. At Grass Pad, it’s all about dirt on our shoes and grass on our minds.


We Grow Grass, Plants, and Careers

We Give Expert Help, Not Fake Hype

We Sell Premium Seed, Not Snake Oil

